MySQL vs. SQL Server Express: an ISV Perspective

ISVs face a number of key decisions when designing, developing, and delivering a new solution to market. One of the most important determinations revolves around selecting an embedded database to include with their new product. Hundreds of successful ISVs have already done their homework and chosen MySQL as their data storage architecture. This has radically altered the dynamics of the relational database market, especially with regard to embedded solutions.

In response to MySQL's market traction, a number of other relational database vendors have attempted to field competitive products aimed at ISVs. One of these products is Microsoft's SQL Server Express. While SQL Server offers many valuable features and capabilities, MySQL has numerous advantages against this entry-level product, especially from the perspective of an ISV.

In this Webinar, we compare MySQL with SQL Server Express, with a special emphasis on the needs of ISVs. To begin, we take a look at the business-related criteria that are major factors in the decision to embed a relational database, and how MySQL offers compelling advantages over SQL Server Express. With the business factors covered, we then explore the technical details that any ISV will want to consider when selecting an embedded relational database, and how MySQL provides the right blend of functionality, ease-of-use, and low maintenance requirements for this important constituency.

WHO:

• Robert D. Schneider, Principal, Think88 LLC

WHAT:

MySQL vs. SQL Server Express: an ISV Perspective web presentation.

WHERE:

Simply access the web seminar from the comfort of your own office.

WHY:

To understand the compelling reasons for selecting MySQL over SQL Server Express.

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